SEO is a constantly evolving beast, so fresh content plays a key role in most SEO-related queries. Outdated SEO myths tend to prevent marketers from improving their search traffic and website rankings. This post will explore a handful of these outdated SEO myths and why you should totally ignore them. Ever come across a post…

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Conducting an SEO analysis of your website provides you with deep insights into the areas that may need some improvement. You will also learn what changes you can make to keep your website up-to-date. It is important to perform an SEO analysis on a regular basis since the industry keeps evolving so quickly. Lastly, it…

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Key SEO Trends

Search Engine Optimization (SEO) is an extremely fluid field. Heck, even the experts constantly change their tactics to remain relevant and ahead of the pack. That being said, the SEO world is anything but set in stone. However, there is one golden rule when it comes to key SEO trends. Stay up-to-date with current trends…

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Link building is arguably one of the essential elements of a sound SEO strategy. At the same time, it is also one of the most misunderstood and challenging aspects of the search marketing equation. It’s common knowledge that landing high-quality links via white hat link building a great way to rank on Google. However, Google…

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This guide will provide you with everything you need to know about link building for SEO. It will also provide you with tips on how to build authority backlinks to your website. Ready? Let’s go! Link building for SEO fundamentals What is link building? Link building is the art of crafting one-way hyperlinks (aka “backlinks”)…

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Benefits of Long Tail Keywords

Long-tail keywords provide several benefits. One such benefit is that incorporating long-tail keywords is a surefire method to improve your SEO strategy. Long-tail keywords are keywords – or keyphrases – that are more pointed than short-tail keywords. Furthermore, they’re typically longer than more commonly used keywords. While long-tail keywords often garner less traffic, they almost…

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